Developer Documentation

How Monetization Works

As a publisher, you display DiscoOffers across your post-purchase surfaces. When shoppers engage with offers from top DTC brands, you earn revenue. No inventory, no fulfillment, just incremental margin.

Products you can publish

Integration paths

Shopify

One-click install. No code required. Automatic order data + conversion tracking.

Install on Shopify

WebSDK / API

For any platform. A few lines of JS on your confirmation page.

See Publish SDK ↓

DiscoOffers Setup

Get DiscoOffers live on your store in 4 steps.

1. Create your account at platform.disconetwork.com
2. Set categories & exclusions: Settings → Brand and DiscoOffers → Manage
3. Find your Publisher ID: Settings → Integrations
4. Click Publish to go live

Publish SDK

Display DiscoOffers on your order confirmation page to monetize post-purchase traffic.

<script
  src="https://d1zcmvsklxjbur.cloudfront.net/static/disco-sdk.js"
  type="text/javascript"
  api_key="disco_pk_live_..."
></script>

<div id="disco-widget"></div>

window.discoLauncher.loadWidget({
  email: "shopper@example.com",     // required (or email_hash)
  email_hash: "sha256...",          // required (or email)
  first_name: "Monica",            // required
  order_id: "67890XYZ",            // required
  page_type: "thank_you",          // "thank_you" | "order_status"
  purchases: [                     // required
    {
      product_id: "PROD123",
      name: "Headphones",
      type: "Electronics",
      quantity: "1"
    }
  ],
  cost: "124.00",
  phone: "+1 (415) 123-4567",
  shipping: {
    address_line_1: "123 Main St",
    city: "San Francisco",
    state: "CA",
    zip: "94105"
  }
});

GTM Setup

Integrate via Google Tag Manager. Direct SDK integration (Publish SDK) is recommended for best results.

window.dataLayer.push({
  email: "shopper@example.com"
});

<script
  src="https://d1zcmvsklxjbur.cloudfront.net/static/disco-sdk.js?publisher_id=PUBLISHER_ID"
  type="text/javascript"
></script>

How Advertising Works

As an advertiser, your brand is shown to high-intent shoppers right after they purchase from complementary brands. You get 100% Share of Voice, outcome-based pricing, and AI-optimized targeting via OffersAI.

Integration paths

Shopify

Connect via the Disco app. Conversion tracking is automatic.

Install

Web SDK

Drop a script on your confirmation page to report conversions.

Setup ↓

Event API

POST conversion events from your backend for full control.

Setup ↓

Track Conversions and Events

Send conversion events to a single unified endpoint. Both GET (postback) and POST (server-side / WebSDK) are supported, authenticated by account_id.

Advertisers can send Disco multiple events, with one designated as the primary conversion event. Any secondary events can be used for secondary optimizations. Note that there must be a persistent identifier across each of the events to ensure accurate attribution and optimization.

Required Fields

GET. Postback URL

Use GET requests when integrating via postback URL. Pass all parameters as URL query strings. Any additional URL parameters not listed above will be captured and stored as custom metadata for analytics purposes.

https://partners.disconetwork.com/advertiser/events/?account_id=YOUR_ACCOUNT_ID&event_name=SIGNUP&click_id=dsc_abc123

https://partners.disconetwork.com/advertiser/events/?account_id=YOUR_ACCOUNT_ID&event_name=PURCHASE&click_id=dsc_abc123&event_datetime=2026-03-17T12%3A00%3A00Z&sku1=value1&sku2=value2

POST. Server-Side (JSON)

Send Content-Type: application/json from your backend. Use event_properties for identifiers and custom_metadata for anything else.

{
  "event_name": "SIGNUP",
  "account_id": "YOUR_ACCOUNT_ID",
  "event_properties": {
    "click_id": "dsc_abc123",
    "email": "shopper@example.com",
    "email_hash": "c9b780607...",
    "event_datetime": "2026-04-20T17:30:00Z",
    "custom_metadata": {
      "sku1": "SERUM-01",
      "sku2": "CREAM-02"
    }
  }
}

WebSDK / GTM

If you are integrating directly on your site or via Google Tag Manager, use one of the following approaches. Both methods send requests directly from the browser to the Disco Events API. GET is recommended. Works out of the box with no additional configuration. Set the script to fire on your conversion event (e.g. a purchase confirmation page load). For Google Tag Manager, add either of the below as a Custom HTML tag with the appropriate Trigger.

<script>
  var url = "https://partners.disconetwork.com/advertiser/events/" +
    "?account_id=YOUR_ACCOUNT_ID" +
    "&event_name=YOUR_EVENT_NAME" +
    "&click_id=YOUR_CLICK_ID";

  fetch(url);
</script>

<script>
  fetch("https://partners.disconetwork.com/advertiser/events/", {
    method: "POST",
    headers: { "Content-Type": "application/json" },
    body: JSON.stringify({
      account_id: "YOUR_ACCOUNT_ID",
      event_name: "YOUR_EVENT_NAME",
      event_properties: {
        click_id: "YOUR_CLICK_ID",
      }
    })
  });
</script>

Error Responses

Field Reference

Complete field definitions for loadWidget().

Customer Fields

Purchase Item Fields

Address Fields

Used for both shipping and billing.

Partner Ecosystem

// we plug into the tools you already use