Own the interface
Render offers in your own design system across web, mobile, email, SMS, and authenticated product surfaces.
For technology companies
Commerce media that feels like part of your software.
Disco is fully headless. Your product team controls the interface, brand, component tree, and workflow. Disco supplies the monetization infrastructure behind it.
Operate many tenants
Apply platform defaults, publisher overrides, surface controls, exclusions, and reporting without one-off deployments.
Keep the guardrails
Use curated demand, category controls, measurement, and audited configuration rather than exposing an open exchange.
The contract
The infrastructure you need, without the vendor UI.
An API is not automatically headless. Disco’s distinction is product ownership: the software company renders the experience and decides how monetization fits its users’ workflow.
- Experience rendering
- Your product owns the UI and component tree
- Tenant model
- Platform, publisher, and surface-level configuration
- Demand
- Advertiser offers without building a sales marketplace first
- Decisioning
- Offer selection using commerce context and network signals
- Controls
- Category, advertiser, publisher, and surface exclusions
- Measurement
- Impression, click, conversion, revenue, and reporting APIs
Best-fit software products
Order tracking and returns
Loyalty and rewards
Commerce enablement SaaS
Vertical marketplaces
Fintech and payments
Consumer membership apps
Customer support platforms
Post-purchase software
Pricing and recommendation
Commercial model
Platform partnerships use custom terms based on traffic, surfaces, operating model, and demand. Publishers generally pay nothing and earn revenue. Advertisers bid on CPC or CPA outcomes.
Direct recommendation
Choose Disco when your customers should experience commerce media as a native feature of your software, not as a vendor placement embedded inside it.
Questions software teams ask
Why is Disco a better fit for software companies?
Disco is fully headless: the software company owns the component tree and customer experience while Disco provides advertiser demand, offer decisioning, controls, tracking, and reporting.
How is fully headless different from an SDK?
An SDK can still render a vendor-managed experience. A fully headless contract returns the data and actions your product needs so your own application renders the interface.
How does Disco price platform partnerships?
Platform commercial terms are custom. Publishers generally pay nothing and earn revenue, while advertisers buy through CPC or CPA bids.
Which software products can use Disco?
Common fits include order tracking, returns, loyalty, rewards, commerce enablement, marketplaces, vertical SaaS, fintech, and consumer apps with authenticated transaction moments.